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WEBSITE DESIGN

A great website doesn't just happen by accident—it’s a result of meticulous brand strategy, creativity, and deep understanding of user experience.

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CREATING ENGAGING USER JOURNEY

While the homepage initiates the dialogue, the entire website must continue the conversation, leaving a lasting impression. An intuitive structure across all pages ensures a consistent and seamless user journey.

The objective is to craft a user journey that is both engaging and logical. The architecture of your website should promote discovery and interaction, with the homepage serving as the portal to your offerings.

We prioritise creating websites that captivate and engage users, transforming static information into dynamic experiences. This includes designing captivating scroll animations and interactive hover effects that enhance the user experience without causing distractions.

Remember, it's not just about having a stellar idea or product; effectively communicating its essence is paramount. 

Before designing a website, one of the most critical steps is preparing your verbal content, copy. The textual and graphical elements of a website must work in a harmony to create an effective user experience. It's a misconception to design first and insert text later. Instead, copy should be ready in advance, as it forms the backbone of your website's design and functionality. Web designer must understand the text's nuances and ensure every visual element aligns with the content, creating a coherent and impactful site. 

Yes, it often comes down to budget, but consider this: every dollar you spend should be seen as an investment in your brand's future, not just a cost. 

  • How long does it usually take to develop a brand strategy and build a website?
    The timeline can vary, but we generally aim for around 6-8 weeks to complete a brand strategy and build a website. This is an average estimate and can range from 4 to 12 weeks depending on the complexity of the project and how quickly decisions and approvals are made. We’ll work together to set a target launch date and plan accordingly. Regular updates and virtual meetings will keep us aligned, but the overall timing largely depends on how swiftly feedback is provided and design approvals are made. Our goal is to ensure everything is delivered on time while maintaining the highest quality.
  • How many design concepts for a website or logo do you provide?
    We believe in delivering a single, powerful concept rather than multiple options. By focusing our creative energy on one carefully crafted solution, we ensure that the final design is not just aesthetically pleasing but also strategically aligned with your brand’s future. Offering several options can dilute the creative process, but by honing in on one direction, we create something truly authentic and impactful. It's not about more choices—it's about the right choice.
  • Can you start working on a project immediately?
    We always work on a limited number of projects at one time, our clients receive focused attention from the entire team, ensuring that your project is treated with priority and care. This means we can't start a new project until we’ve fully dedicated ourselves to completing our current commitments, guaranteeing the same level of attention and quality for every client. However, it’s worth checking in, as we might be wrapping up a project soon or planning our next availability.
  • How can I get a quote for a website or brand strategy?
    We need to have a chat to see where are you at and what exactly you are looking for. After the consultation you will receive a detailed proposal, with the scope, timeline and all other details.
  • How do you work with clients across different time zones?
    That’s just our usual routine! We have been working with clients from various countries and continents, so we don’t see it as a challenge at all. In fact, being based in Australia gives us a unique advantage—we get to wake up first in the world! While you sleep, we’re busy making progress, so when you wake up, the work is done :) Plus, with our team spread across different time zones, it might seem like we’re working 24 (sometimes 25) hours a day.
  • Do you use AI tools?
    We’re big fans of new technologies and closely follow AI’s rapid evolution. While we use AI tools to brainstorm and ignite inspiration, we believe it still has a long way to go before it can replace the creativity and intuition of a skilled human mind. AI can streamline processes and generate ideas, but the essence of a truly smart, creative strategy comes from the human ability to think beyond predictable patterns and the ordinary. As AI continues to evolve, we're excited to see where it goes. But for now, we're here to craft your brand strategy and website with the human touch—and it looks like we’ll be sticking around for quite a while.
  • How do you handle projects with tight deadlines or limited budgets?
    We don’t! :) Tight deadlines and slim budgets aren’t really our thing. We believe that creating something exceptional takes time—and a little breathing room. While we work efficiently and love quick turnarounds, we also understand that quality can’t be rushed. Our focus is on delivering top-notch results (whether it is a brand strategy or a website design), and cutting corners just isn’t in our playbook. So, if you're after magic tricks under tight constraints, we might not be the right fit. But if you're looking for a team dedicated to bringing your brand to the competitive business arena with the care and attention it deserves, we're ready to make it happen!
  • How do you stay updated with the latest design trends and technologies?
    Design isn’t just what we do—it’s who we are. As judges on various branding and web design competitions and platforms, we get a front-row seat to the freshest trends and innovations. We’re also constantly chatting with other designers and industry pros, swapping ideas and staying sharp.
  • I need web designers with experience in my industry. Can you help?
    Over the past decade, we’ve worked across a wide range of industries—so there’s a good chance we’ve had experience in yours too. While we’ve spent a lot of time in sectors like food and restaurants, beauty, health and wellness, mental health, and the arts, we’ve also taken on complex, technical projects from robotics and construction to electric vehicle charging stations and beyond. We’ve pretty much seen it all. But here’s the thing: our approach isn’t about specialising in one particular industry. It’s about creating something unique and meaningful for businesses that want to stand out. Whether you’re a beauty clinic or a tech company, our focus is on helping you carve out your own space in a crowded market. If you're just looking for a generic website, we might not be the best fit. But if you want to create something that truly differentiates your brand, we're here for it. Each project is an opportunity for us to learn and evolve, and we love the variety that comes with working across different industries. So, no matter how niche or complex your business, we're excited to dive in and create something exceptional.
  • What makes you different from other creative agencies?
    We work a little bit differently: with single-concept approach to design, we pour all our creativity, skills, and energy into crafting one standout concept for each project. This dedication ensures that every website and brand authentically embodies its essence. Our unique approach is rooted in creating future-focused brand strategies and designs that reflect where your company wants to be, not just where it is today.
  • What is a standard payment structure for your services?
    We usually stick to a 50/50 payment plan, but we’re flexible and happy to chat about a custom installment plan that works for you. Just keep in mind that we need a deposit before kicking off any project—it’s at least 30% and non-refundable. The rest is due when we wrap up the project, right before your website goes live! We accept various payment methods, including credit cards and bank transfers, to make it convenient for you.
  • What is included in your website design package?
    Our website design package includes all the essential elements to establish a professional and functional online presence. Here is what our clients typically get: A unique, non-template, fully responsive website Optimal navigation and content architecture Scroll effects/hover interactions/animations Stock images, illustrations, or videos if needed (all licensed) Setting up all widgets and automation Basic SEO for all pages A mobile and tablet-optimised version of the website Professional consulting and support throughout the project Our goal is to deliver a seamless, customised experience that ensures your website is not only visually stunning but also fully optimised and functional.
  • Why do you offer branding and website design as a combined package?
    We believe it’s the best way to get outstanding results. Combining branding and website design ensures that everything aligns perfectly across online and offline platforms. This approach creates a strong, cohesive brand identity and delivers a seamless experience for your audience, which is essential for long-term success. When we manage both branding and website design, we integrate the two from the start. As we develop your brand, we’re already planning how it will be reflected on your website. This means everything works together harmoniously, making your business stand out more effectively. While we do offer branding and website design as separate services, we prefer not to start on website design without clear branding in place. If you already have a solid brand, we’ll build your website on that foundation. If not, we’ll focus on establishing your brand first, so your site truly represents your business. In short, combining branding and website design ensures a unified approach that enhances your overall presence and effectiveness.
  • My Wix website is already up, all I need is a redesign. Can you help me out?
    Absolutely, we can help! However, what’s often called a “redesign” is usually a full rebuild from the ground up. If you’re considering a redesign, it likely means you’re not happy with the current design, usability, or performance of your site. While aesthetics are important, our approach prioritizes functionality, user experience, and performance first. Whether you’re using Wix or Wix Studio, a successful website requires strategic planning in terms of structure, SEO, content, and design. Sites that were built without this foundation often have limitations that can’t be fixed with simple tweaks or visual changes. To truly improve performance and create a seamless user experience, we need to reevaluate and rebuild key elements from scratch. By starting from the ground up, we ensure that your website is built with a clear purpose, a strong visual and content strategy, and optimised functionality. This approach guarantees that your new site not only looks great but also performs effectively across all areas—driving better results for your business.
  • Do you use Wix Studio templates?

    Nope! Every single website you see in our portfolio is built entirely from scratch. We’ve never used templates, and we don’t plan on starting—even when asked. So why not use those fancy templates? It’s simple: every business is unique, with its own values, goals, audience, and personality. No matter how skilled the template designers are, they don’t know your business at all. We know Wix Studio thoroughly and it makes no sense for us to waste time modifying templates according to your needs. We also know for sure that website creation does not begin with choosing a template, but with detailed research into your business and your audience, to create a website that will “speak” to them in their language (whether words, shapes or colours). Rest assured that not a single free or paid Wix Studio template can be compared to a website tailored just to your business.
  • Do you sell your web design templates in a marketplace?
    No, we do not sell our web design templates. At Olya Black Studio, we pride ourselves on creating custom, one-of-a-kind websites for our clients. Each project is crafted from scratch, tailored specifically to the needs, branding, and goals of the individual business. We believe in the uniqueness of every design, ensuring that your website will never be repurposed or sold as a template for other businesses. This philosophy reflects our dedication to providing personalized, boutique services rather than adopting a mass-market approach. For us, web design is not just about functionality—it's about creating something special, with heart and soul, that truly represents your brand. Selling templates would go against our values, and we prefer to invest time and effort into building websites that stand out and reflect the authenticity of our clients.
  • How involved will I need to be in the design process?
    We strive to make the design process as seamless as possible, with clear communication and well-defined milestones. The initial negotiations are crucial as they allow us to establish trust and gather essential details about your project and business. We don’t guess—we aim to collect as much information as possible to ensure a successful outcome. Once we start working, you’ll complete a detailed brief to help us gain a deeper understanding of your business. While we listen to your wishes and expectations, we are confident in presenting our vision when we believe it will enhance the project. During the design process, we work independently and provide updates at key stages—such as the main homepage design, followed by internal pages and so on. This approach allows you to see a more complete picture rather than focusing on every minor detail. We actively seek your feedback and make adjustments as needed. If you’re providing content, your involvement will be more hands-on, as we rely on you for essential materials. For larger projects, we schedule regular online meetings, either weekly or fortnightly, to discuss progress and ensure alignment. Our goal is to ensure a smooth collaboration, delivering a cohesive and well-considered vision for your brand and website.
  • Wix is known as a DIY platform. Why are your services so expensive compared to other Wix designers?
    Wix may be known as a DIY platform, but we build websites with Wix Studio, which is a whole different ball game. With Wix Studio we can achieve much more: a high-end fully responsive website. However, the platform itself is just a tool—what is really valuable in our web design offering is the work we do beyond it. From research and content strategy to crafting custom user experiences, we’ve spent years mastering these processes. As an award-winning studio with global recognition, we place great value on our time and expertise. We’re confident that the results of our work speak for themselves, with our portfolio and hundreds of satisfied clients as proof that our efforts are worth the investment.
  • How many design options do you provide?
    The one and only. Our single-concept approach to design means we pour all our creativity, skills, and energy into crafting one standout concept for each project. This dedication ensures that every website and brand authentically embodies its essence.
  • Can I see a rough draft of how my website would look and then make a decision?
    Website development isn’t just about design—it’s about research and content planning first and foremost. These steps guide everything that follows. If you're using a template as a quick container for your content, that’s one thing—but that’s not how we work.
  • How many rounds of website design reviews are included?
    We don’t like the approach with a limited number of reviews. By the time we start building your website, the direction is very clear, thanks to the foundation set in your brand strategy. That’s why we’re confident in our process. We also value our time and expertise, so we won’t be going through endless rounds of reviews. It usually takes just one or two rounds to get everything aligned. Please note that feedback and revision requests need to be specific and actionable. Vague comments like "Make it more exciting" or "Add some pizzas" (yes, it happens!) won’t help us deliver the best result. With over 400 successful projects and multiple web design awards under our belt, we know what works, and our decisions are always grounded in that experience. If your project is managed by a team, we kindly ask that you provide a unified, collective response to avoid conflicting feedback from different representatives. In the end, we’re confident everything will come together smoothly!
  • Do you provide ongoing support after the website is launched?
    Yes, we do! Although we always aim to build a website the way it will be easy to maintain. That is the very reason we love Wix Studio: the content mode access allows you to edit content without messing with the design, making updates a breeze. However, if self-management isn't feasible or if you'd prefer to outsource regular updates, we are more than happy to assist. We offer flexible ongoing support plans tailored to your specific needs and the volume of work. We genuinely care about our clients, and we're proud to maintain strong, long-lasting relationships with them.
  • How do you balance creativity with functionality in web design?
    We believe that functionality doesn’t always need a creative twist. Some things just need to work—simple, efficient, no fuss. We often find ourselves nudging clients away from trying to overcomplicate areas that just need to do their job. But functional doesn’t have to mean boring. In the end, it’s all about knowing when to dial up the creativity and when to keep things straightforward. Every element has its role, and sometimes, simple is genius.

We are ready to tell your story! 

Book an appointment and let's make something amazing!

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